Field 07

Concept development

Translating ideas into well-founded requirements and achievable system designs.

Between an initial idea and an implementable application lie questions about functions, users, data and technical constraints.

VisionProviders develops concepts for digital systems, platforms, applications and business processes.

A concept connects the intended value with a technically and commercially grounded implementation outlook.

Focus areas

Product concepts
CRM and platform concepts
Digital business models
Feature planning
User journeys
Technical roadmaps

Typical starting situations

An idea exists, and the first implementation proposal costs more than the undertaking seems worth.
Several people use the same word and describe different things.
An undertaking is too large to start and too vague to quote for.
There are requirements, but no order of priority and no boundaries.

Technical perspective

An implementable concept connects requirements and functions with data, roles and processes. System boundaries clarify the intended scope of an initiative.

Existing systems, technical feasibility and commercial constraints shape the implementation outlook. Assumptions and dependencies need to be clear for a design to provide a sound foundation.

What can come out of it

Possible results

Structured requirements
Functional concept
System and process model
Technical foundation
Basis for decision and implementation

The agreed scope of Concept development depends on the requirements of the specific initiative.

What matters here

An unclear scope makes estimates and coordination harder. A concept therefore needs understandable boundaries and a connection to existing systems and responsibilities.

Assumptions about users, data or technical prerequisites may change. A viable design makes these dependencies visible and allows for considered development.

Connections with other fields

Concept development makes the functions and constraints of an initiative understandable. Software development translates these requirements into an application.

Research and development contributes evidence on unresolved feasibility questions. Technology and business consulting addresses the broader decisions surrounding a concept.

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